Copywriter
AI-written marketing copy in your brand's voice — captions, ads, emails, and video scripts.
At a glance
| Where | Marketing Studio → Copywriter |
| Cost | 5–20 AI Credits per generation, depending on the tool (Marketing Studio pricing) |
| You need | Your brand details: your website URL, details you enter, or a saved brand from your Brand Library |
| You get | Viral video scripts for TikTok, Reels & Shorts, written in your brand's voice |
What it is
Copywriter is Marketing Studio's writing tool, currently centered on the Video Script Generator — viral video scripts for TikTok, Reels & Shorts, written in your brand's voice.
Where to find it
Marketing Studio → Copywriter (nav). On zoviz.com it is listed as Video Script Generator (Tools & templates → Studio tools → Create a video script), which opens studio.zoviz.com/copywriter.
What it costs
Marketing Studio pricing — 5–20 AI Credits per generation depending on the tool. See Understanding AI Credits.
How to create a video script
The Video Script Generator is a six-step wizard:
- Tell it about your brand — paste your website URL and let Zoviz analyze your brand voice automatically, enter details manually, or pick a saved brand from your Brand Library.
- Work through the steps — what you're promoting, the platform, and the tone.
- Generate and pick a winner — choose and edit rather than expecting a final draft in one shot.
- Use it downstream — send your script to Video Studio or Voice Studio.

Tips & limits
- Copy first, visuals second. The strongest Marketing Studio workflow starts here: message → image → video → publish.
- Give it a customer, not a demographic. "Busy café owner who hates bookkeeping" briefs better than "small business owners."
- Edit the output — AI drafts are your starting point, your voice is the finish.
Common questions
Can Copywriter pick up my brand's voice from my website?
Yes. Paste your website URL in the first step and Zoviz analyzes your brand voice automatically. You can also enter details manually or pick a saved brand from your Brand Library.
Is the first script it writes final?
Treat it as a draft. Generate, pick a winner, and edit it: AI drafts are your starting point, your voice is the finish.
What can I do with a script once it's written?
Send it to Video Studio to turn it into a video, or to Voice Studio.
Where is it on zoviz.com?
It is listed as Video Script Generator under Tools & templates → Studio tools → Create a video script, which opens studio.zoviz.com/copywriter.
Related
- Video Studio — turn scripts into video
- Image Studio
- Marketing Studio
Last updated 1 October 2026
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